Authored popular column “The State of Analytics” on the football blog at theScore.com. Column regularly highlighted the work of lesser known but key soccer analysts, and helped introduce now-widely used advanced metrics like Total Shots Ratio (TSR) and concepts like Game States to a global audience, and discussed leading developments in the analytics field. Have written for leading data analysis firms including Prozone Sports and 21st Club. Also Included in SA Blog's 60 Active Influencers in the Sports Analytics World.
Have written and spoken extensively on a range of issues pertaining to football finance, including Financial Fair Play, wage and transfer fee inflation, player rights in MLS, third party player ownership and more. Work on FFP included in A Football Report's Best Football Writing of 2013.
Regularly provides tactical and performance analysis for web media, including Paste Magazine. Provides clear, concise tactics writing that draws in rather than alienates, and shows rather than tells.